BrandMe! Spotlight - Robyn Greaves
BrandMe! Spotlight - Robyn Greaves
BrandMe! Spotlight - Robyn Greaves
Summary:
In this feature edition, we delve into the inspiring journey of Robyn Greaves, a full-time digital nomad and co-founder of Start Sort Scale. Robyn's transition from being an Executive Assistant for 15 years to a world-traveling entrepreneur is a testament to the power of following one's dreams and embracing a life of freedom and flexibility.
Robyn's decision to embark on a new path was sparked by the realization that the pandemic-induced pause in routine life presented an opportunity to reassess priorities and explore a more fulfilling way of living. The freedom of travel and the desire to create a lifestyle aligned with their values led Robyn and her partner Jeremy to establish Start Sort Scale, a business dedicated to helping others optimize processes and embrace remote work.
One significant turning point in Robyn's entrepreneurial journey was a moment of clarity in Tuscany, Italy, where she was inspired by a couple living life on their own terms, away from the conventional 9-5 grind. This experience solidified her resolve to pursue a similar path and create a business that resonated with their values.
Robyn attributes her success to key attributes such as curiosity, courage, and a growth mindset. She emphasizes the importance of continuous learning and leveraging online resources like YouTube and LinkedIn to stay updated and improve skills in the ever-evolving business landscape.
As a new entrepreneur, Robyn offers valuable advice to aspiring business owners, encouraging them to question assumptions, prioritize networking and marketing, and embrace risk-taking in decision-making. She highlights the significance of building relationships and the role of networking in the early stages of business development.
Personal growth and development are central to Robyn's journey, with a focus on learning from experienced individuals, self-reflection, and seeking help when needed. She emphasizes the value of authenticity in building a personal brand and staying true to oneself amidst changing circumstances.
Robyn's story exemplifies the integration of personal and professional life, where her digital nomad lifestyle intertwines seamlessly with her business endeavors. This authenticity has contributed to the success of Start Sort Scale, positioning them as advocates for a lifestyle of freedom and choice.
