ANDREAS « STYLE IS NEVER OUTTA FASHION »

Story of Andreas and his journey from Switzerland to California

Andreas, originally from Reinach, Switzerland, never imagined ten years ago that he would be living in San Francisco. His career path led him from studying communication and marketing to becoming an Interaktionsdesigner and eventually working at Adobe in Basel. His rapid rise within Adobe led him to move to California, where he now leads part of the Adobe Design Organization. Andreas reflects on the challenges and rewards of his journey, including the vibrant community in Sausalito, his daily commute over the Golden Gate Bridge, and his newfound passion for cycling.

(Source: Page 1-2)

Adapting to a new life in California

Living in Sausalito, just a short distance from San Francisco, Andreas enjoys the blend of urban and natural surroundings. He appreciates the proximity to both a bustling city and the tranquility of nature, a stark contrast to the political climate he finds challenging. Despite missing the cultural richness of Europe, Andreas is impressed by the eclectic mix of styles in his home, a reflection of his travels and love for art. He offers advice to others considering a similar move, emphasizing the importance of open-mindedness and adaptability in new environments.

(Source: Page 2-3)

Key points:

• Andreas's career journey from Switzerland to California, from studying in Basel to leading Adobe's Design Organization in San Francisco.
• His appreciation for the vibrant community in Sausalito, the challenges of the political climate, and the mix of styles in his eclectic home.
• Advice for those considering a similar move, highlighting the importance of open-mindedness and adaptability.

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