ESTATE AGENTS HARLOW At last! An Estate Agency that is: OWNED BY HARLOW PEOPLE. RUN BY HARLOW PEOPLE. FOR THE PEOPLE OF HARLOW. Visit us at our shop & office: Westgate house, the high, harlow town centre, harlow, cm20 1ys
Town and Country Harlow (whilst under the much larger umbrella of Town and Country East of England that has branches in Hertfordshire, Cambridgeshire, Suffolk, and Norfolk) is owned by Lee Venables, Neil Glover, Charlie Poole, and Geoff Flewers. All four are current or former residents of Harlow which is so important as local knowledge is paramount. With over 50 years of property market experience between them, the guys got together a couple of years ago & formed Town & Country Harlow, as well as Town and Country Herts & Essex. Using all of their experience, they have taken what they consider to be the “best bits” from the various estate agencies they have run, managed & worked for, and amalgamated lots of new and innovative ideas. What you now have is a truly local Estate Agency that is working for the Harlow community. Their ethos is to never use the “dubious” methods used by many of their contemporaries. Therefore they do accurate valuations, superb marketing, and a customer service module that they believe is second to none! When you use Town and Country Harlow, you will deal with one of the owners. Someone who genuinely cares about every client. Someone who will be with you every step of the way from Valuation to Completion of Sale! This has lead to them achieving the following figures…….. CHARLIE LEE GEOFF NEIL
TOWN & COUNTRY HARLOW On page 2 we told you our story, and how as owners, we are passionate about how we sell property. *OUR AVERAGE SELLING TIME IN HARLOW IS JUST 8 DAYS! (2021 10 days, 2022 6 days)! When we value property, we value correctly and accurately. We then market your property correctly (so vital) * 91.93% OF ALL PROPERTY WE SOLD, SOLD FOR OR ABOVE ASKING PRICE! When the value & marketing are correct (we will go into that in greater depth on page 4), we end up with lots of *66.12% OF ALL PROPERTY WE SOLD, SOLD ABOVE ASKING PRICE! people who want to view. When that happens we can use our experience as negotiators to get the price up to where It should be. It isn’t rocket science! It all comes back to value and marketing. Get the value correct to start with, make sure the marketing is spot on, negotiate professionally, and we will sell your property quickly & for a great price! *2021/22 WE HAVE ACHIEVED MORE THAN £550,000 ABOVE ASKING PRICE ON ALL OUR PROPERTIES!
The whole sales process starts with you having your property valued. Firstly it is well worth mentioning that Town and Country Harlow are quite happy to value your property even if you are just curious as to its worth. We put no pressure on you whatsoever. When you are ready, we are ready! Valuing a property correctly is vitally important. Too many agents are quite willing to over value your property. Why would they do that? The answer is simple. They do it just to get you to put your property with them. They then tie you in with probably a 16 week contract (why, when the average selling time in Harlow is 4-5 weeks?), and then when your property hasn’t sold after a few weeks, guess what? They suggest the dreaded “price reduction” which is probably the worse thing that can happen when marketing your property. Using all of the online tools the industry can supply, Town and Country Harlow combine those with something that money just cannot buy. Their vast collective knowledge of the Harlow property market. This results in an accurate valuation! We will then sit down with you and explain exactly how we came to the price, and how we would then market your property to achieve not only that figure, but hopefully even more. Don’t forget that Town and Country Harlow have sold over 66% of their properties for more than asking price! Accurate valuation is vital! PRICE REDUCTIONS In 2021 over 450 properties in Harlow had a price reduction. So far in 2022 there has been over 150, and the projection is for a similar amount. To date in 2021/22 Town and Country Harlow have had to reduce the price on just 2 properties!
You can get the price right, you can put it on all the major portals such as Rightmove, Zoopla, On The Market etc. But if you do not get the marketing right, there is no point! TOWN & COUNTRY MARKETING INCLUDES • 30 + IMAGES. • IN DEPTH ROOM DESCRIPTIONS. • IN DEPTH LOCATION ANALYSIS. Get the way you market the property correct, and it should be plain sailing. SUPERB IMAGES. • We truly believe, indeed we know, that Town and Country Harlow will market your house better than anyone else. Fact! • PROFESSIONAL FLOOR PLANS. • A TOTAL STORY TOLD ABOUT YOUR PROPERTY. • EPC ARRANGED IF REQUIRED. Of course the price needs to be spot on, but it’s the rest that many of our competitors get so very wrong! We run through every single detail of how we market your property with you. We take high quality images and lots of them. More than any other agency guaranteed! The description of your property is paramount. Each room is described in great depth, as are gardens etc. We tell a story that enthuses people to want to come & view it. Just as important is how we describe Harlow. It’s true that if the people looking are from Harlow, then they already know about Harlow. However, most properties sold in CM17,18,19 & 20 are sold to people from outside the area. They want to know about schools, road & rail links, shops, medical centres etc. Who knew Harlow has just been placed the 7th most expensive town to buy a property with a garden in the entire UK (based on cost per sqm)? Did you? We bet you didn’t, and neither do potential buyers. We sell Harlow, not just your property! MARKETING CORRECTLY PRODUCES QUICK SALES AT FANTASTIC PRICES. FACT!
PROMOTE IT. We know that most properties that are sold in Harlow, are in fact bought by people that do not live in Harlow. We also know where those people are moving from. This allows us to promote Harlow and Harlow properties on social media in those very areas! It’s essential that we do this. When these people realise what Harlow has to offer such as: Beautiful parks & gardens, fantastic leisure facilities, marvelous eateries, a football club, a rugby club, a greyhound stadium, a nature reserve, waterways and rivers, great rail & road links, excellent schools, fantastic shopping centres and retail parks etc. It enthuses people to come & view your property! WE DO THIS BETTER THAN ANYONE ELSE! WHO SAYS SO? OUR SALES FIGURES. THEY SPEAK FOR THEMSELVES!
People need to know about places they are thinking of moving to. How many people do you think know about the rivers that run through and close to Harlow? How many people know about the fabulous Harlow Town Park and its wonderful Pets Corner? How many people know you can eat at Nandos or Pizza Hut? How many people know Harlow has so many top brand stores? PEOPLE NEED TO BE TOLD. MARKETING IS IMPORTANT, MARKETING IN THE CORRECT AREAS ARE KEY!
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