SPOTLIGHT 2026
january ICONIX SPOTLIGHT the fresh start! Welcome to the year of 2026, yet to the first edition of ICONIX SPOTLIGHT! This year we aim for more opportunities and rooms for growth, sharing our key updates and highlights from ICONIX journey in Indonesia. Let’s stay connected and create more meaningful partnerships together. JUST LAUNCHED! Tayo Station by DreamUs Entertainment Tayo The Little Bus Pororo Zero Drink by Paldo Pororo The Little Penguin The first Tayo Station in Indonesia has officially opened in mid-December 2025 at Lotte Mall Bintaro, 1st Floor. Visitors can enjoy a variety of fun and interactive activities, including the Tayo Show (Meet & Greet with Tayo), Tayo’s City Drive, Hana’s Repair Shop, and many other exciting experiences for kids and families. Tayo Juice by PT Cipta Anugrah Nusantara Amerta Tayo The Little Bus Have you tried the refreshing and natural fruit-flavored Tayo drink that has just recently launched in December? Available in 2 variants, Grape and Lychee. Check them out now! PT ICONIX ASIA PACIFIC Pororo zero sugar drinks are now available in Indonesia, expanding the brand’s presence in the beverage category and offering healthier options for consumers. Children Story Book by Noura Publishing Tayo The Little Bus Consisting of 4 series, ‘Tayo Menjadi Guru’, ‘Hari yang Menyenangkan’, ‘Mari Bersahabat’, and ‘Tayo Ingin Piknik’, these children story books aim to educate and build friendships. Currently available at Mizanstore.com, Shopee, Tokopedia, Lazada, and Blibli. 01-2026
ACTIVITIES BY ICONIX INDONESIA A Collaboration with KOCCA Indonesia Pororo Meet & Greet – Pullman Hotels & Resorts Ciawi Vimala Hills Pororo The Little Penguin Proudly supporting the Pororo Meet & Greet event at Pullman Hotels & Resorts Ciawi Vimala Hills by creating exclusive merchandise such as the Pororo Kids Backpack, adding a fun and memorable touch for families attending the event. Bag g the aud ift for iences! ICONIX Indonesia continues to strengthen its partnership with KOCCA Indonesia through active involvement in the KOREA360 event including Tayo Juice booth, during the HUG Concert, an event organized by KOREA360 to promote cultural exchange between Indonesia and South Korea. The concert featured renowned local and Korean artists, including Tiara Andini, Lullaboy, HIGHLIGHT, and SHINee’s Minho, reflecting a shared commitment to fostering cross-cultural collaboration. coming soon Tayo Choco Malt Drink by ICONIX Indonesia Toy Blocks by Keeppley Tayo The Little Bus ICONIX Indonesia is preparing to introduce the Tayo Choco Malt Drink to the Indonesian market, featuring a distinctive chocolate malt flavor. The product has received positive evaluation from over 100 testers during a sampling phase, supporting its readiness for market launch. PT ICONIX ASIA PACIFIC Zanmang Loopy Get ready! Through our collaboration with Keeppley, Zanmang Loopy Toy Blocks will soon be introduced to the Indonesian market, expanding the brand into the toy category and offering new interactive products for consumers. 01-2026
Interested in collaborating with our IPs or exploring new opportunities? Feel free to reach out to the ICONIX Indonesia team, we’d love to create something fun and impactful together! Unit D1, 20th floor, Gandaria City, Jl. Sultan Iskandar Muda, Kebayoran Lama, Jakarta Selatan, DKI Jakarta, 12240, Indonesia marketing@iconixid.com @iconix_ina @iconix_ina
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