In 1838, Mr David Jones established David Jones and Co. in Sydney, aiming to offer the best goods to customers. The store quickly gained popularity for its high-quality fabrics and excellent location.
By 1856, financial troubles hit the business as new partners failed to manage it effectively. However, Mr Jones returned from retirement, cleared all debts, and saved the store from bankruptcy.
In 1919, David Jones made history by becoming the first retailer in Australia to deliver parcels via airplanes, revolutionizing the speed of package deliveries for customers.
The George Street store introduced the David Jones Food Hall in 1936, offering customers a wide range of delicious treats, luxury items, and grocery essentials in one luxurious location.
In 1944, the David Jones Gallery opened its doors on the seventh floor, becoming a hub for artistic expression and appreciation, hosting renowned artists over the years.
In 1963, the iconic Houndstooth print became the official brand code of David Jones, adding a touch of sophistication to the brand's identity through a unique and debated origin story.