15 THE AGENTS OFFERS & NEGOTIATIONS 05 16 SELLER'S ROADMAP 06 COMMISSION BREAKDOWN 17 TESTIMONIALS WHAT IS DOUBLE ENDING 08 18 PREPARE YOUR HOME LISTING AGENT COMMISSION STRUCTURE 10 19 HOME STAGING BUYER AGENT COMMISSION STRUCTURE 11 20 PRICING STRATEGY UNDER CONTRACT & CLOSING 12 21 MARKETING STRATEGY HOME SELLER GLOSSARY 14 22 SHOWINGS & OPEN HOUSE CONTACT INFO
62+ 19+ TOTAL TRANSACTIONS POSITIVE REVIEWS YEARS OF EXPERIENCE THE AGENTS KYLE AND FRANCA AHMADZAI As full time real estate agents with over 19 years of combined experience in the industry, Kyle and Franca specialize in representing a range of properties - from condos to multi-million dollar estates. With a background in sales, and a keen eye for detail, Kyle brings a unique perspective to the luxury real estate market. He understands that each property is as unique as its owner, and he works tirelessly to ensure that each client's needs are met with professionalism, discretion, and expertise. Franca’s background in management and customer care ensure that her clients get commitment beyond the transaction; she strives to build long-lasting relationships that are built on trust and mutual respect. As a result, many of her clients come to her through referrals and have become lifelong friends. When it comes to marketing properties, Kyle and Franca take a strategic approach that leverages the latest technology and social media platforms to reach the right buyers. Having an extensive network of contacts within the industry, including interior designers, decluttering services, and renovation specialists, they can help prepare a property to maximize its value. In their free time, Kyle and Franca enjoy spending time with their family, Zumba and gardening. *Google reviews, Toronto Real Estate Board 4
ROADMAP AGENT 1 Select a reputable and experienced real estate agent to represent you and your property. PRICE Look at comparable sales in the area, market trends, and the condition of your property to help you set an asking price. 2 PREP 3 Make necessary repairs, declutter, and stage your home to make it appealing to potential buyers. MARKET Your agent will list your property on the MLS with high-quality photos, host open houses, and advertise to potential buyers. 4 OFFERS 5 Your agent will present any offers received, and you'll have the opportunity to negotiate with the buyer. UNDER CONTRACT You and the buyer have agreed to the terms of the offer and both parties have signed the agreements. 6 FINAL DETAILS 7 The buyer works with their mortgage provider to finalize the loan and complete final tasks such as inspections. CLOSING Transfer of funds and ownership are complete and seller is all packed up and ready to move. 8 5
SATISFACTION WAS EXCEPTIONAL." “Franca demonstrated professionalism, responsiveness, and a genuine commitment to ensuring that my parents found the perfect home. She took the time to understand their needs, guiding them through the entire process with ease and care. Her dedication and expertise made what could have been a stressful experience seamless and stress-free” “I TRULY could not recommend Franca more, she is an absolute GEM who truly cares about her clients needs, something that is far too rare in todays market. Having Franca in our corner was the best decision we made! Thank you again for EVERYTHING!” “Working with Franca when finding a home in this competitive market was an absolute pleasure. Her professionalism, attention to detail, and promptness were truly remarkable. Franca made the entire process smooth and stress-free for my wife and I. She listened attentively to our needs and preferences, always kept us in the loop ensuring that we were always made part of the process. Her expertise in the local market was evident, and her dedication to her clients' satisfaction was exceptional. We highly recommend Franca to anyone in need of a reliable and efficient real estate agent. Thank you Franca, for your outstanding service, Our family appreciates it dearly” 6
were more than our expectations. They were very professional going thru the process, making us feel comfortable. The way that they thoroughly check everything, making sure all the aspects are covered and secure on your behalf it is amazing. There are no words to describe how thankful we are to work with them. We highly recommend them." "I had a fantastic experience working with Franca. From the beginning, Franca was incredibly professional, attentive, and knowledgeable. She made the entire process seamless and stress-free, guiding me through every step with clear communication and expert advice. Her dedication and expertise were evident, and she helped me find the perfect tenant quickly. I highly recommend Franca to anyone in need of a reliable and skilled realtor. Thank you, Franca, for your exceptional service!" "Thanks to Franca's expertise and dedication, I was able to find my first dream apartment without any hassle. I am incredibly grateful for her assistance and would highly recommend her services to anyone in need of a reliable and trustworthy realtor. Franca truly goes above and beyond for her clients, and I am fortunate to have had her guidance during this exciting time in my life."
01 02 03 04 DECLUTTER & DEPERSONALIZE Start by removing any clutter and personal items from your home. Buyers want to be able to envision themselves living in the space, and too many personal items can be distracting. CLEAN AND ORGANIZE Make sure your home is spotless and organized. This includes deep-cleaning carpets and baseboards, scrubbing bathrooms and kitchens, and organizing closets. COMPLETE REPAIRS Fix any noticeable issues like leaky faucets, loose tiles, or broken appliances. These repairs can make a big difference in the overall impression of your home. PAINT & TOUCH-UP A fresh coat of paint can do wonders for your home's appearance. Touch up any scuffs or scratches on walls and trim.
06 07 08 STAGE YOUR HOME Hire a professional home stager to help showcase your home's best features and help buyers visualize living in your home. If you're staging on your own, make sure to arrange furniture in a way that maximizes space and flow. BOOST CURB APPEAL First impressions matter, so make sure the outside of your home looks just as good as the inside. This includes landscaping, adding fresh mulch, planting flowers, and painting the front door. . GATHER DOCUMENTS Make sure you have all the necessary paperwork in order, such as your home survey, builder floorplans, inspection reports, and warranties. SET THE RIGHT PRICE Work with your real estate agent to set a competitive price that will attract potential buyers without undervaluing your home. 9
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