Poetry of light Analyzing Light in Cinematic Choreography Illuminating Value and Anticipation _ Red Notice Enhancing dramatic effect and anticipation: In Red Notice, the light acts as a tool to reveal significance. The warm yellow spotlights switching on one by one heighten drama and anticipation, creating suspense and guiding attention. The yellow light on the treasure conveys warmth, richness, and allure, emphasizing its value and desirability, while enhancing the emotional depth of the discovery. 1 2 3 4 5 6 7 8 1 2 3 4 5 6 7 8 1 2 3 4 5 6 7 8 Illusion and Hypnosis Through Light _ Now you See me 2 Enhancing dramatic effect and anticipation: In Now You See Me 2, the tunnel lighting creates disorientation, blending illusion and hypnosis. The shifting light patterns simulate an endless passage and also the character of light at the start and end of the tunnel is the same, while their rhythmic intensity induces a hypnotic effect, leading the characters into a vulnerable, trancelike state. Light as a Moral Compass _ The Platform Conveying themes: In The Platform, the cool light cone in the darkness symbolizes hope amidst despair, guiding the child upward. As the lift ascends, flickering red lights illuminate the path, Artificial lighting signifying that change is born out of turmoil and struggle for a better future. Chetna Nayak_PID23462 | Poetry of light l Master’s in Interior Design l Tutors : Shailee Trivedi + Vaibhavi Thakkar Desai l TA: Harpreet Kapoor
Poetry of light Exploring the Strategic Use of Light: Case Studies Artificial lighting Artificial lighting Day light Chetna Nayak_PID23462 | Poetry of light l Master’s in Interior Design l Tutors : Shailee Trivedi + Vaibhavi Thakkar Desai l TA: Harpreet Kapoor
Poetry of light Dan Flavin Understanding the artist and curating a space in their lenses Dan Flavin (1933–1996) was an American Minimalist artist known for using industrial fluorescent light as his primary medium. Works - Untitled Serialism, Reduction, and Objectivity Flavin’s approach was defined by strict constraints using fluorescent tubes in different lengths and colors to shape spatial experiences. Flavin’s palate of lamps included pink, green, yellow, blue, red, and blacklight colored lamps, and warm white, cool white, and daylight white-light lamps. He layered colors to create gradients, altering spatial perception. His compositions featured grids, diagonals, and corners, often integrated into architectural spaces. Qualities that were separately associated with painting and sculpture, were implicitly unified in this work, which he limited to “the deceptively simple combination of the rectangular solid of one white fluorescent fixture and a single cylindrical fluorescent tube” (Feldman 2004: 22). Flavin’s work can be understood through his minimalist approach, use of industrial materials, and detachment from personal expression. His neon light installations emphasize form, color, and spatial perception without subjective interpretation or symbolic meaning. Dialogue with the context - Vocabulary Corridor Barrier Corner A single vertical white lamp evolved into three sets of lights, forming a series rather than a unified whole. The work uses simple arithmetic progression, exploring ideas of seriality, repetition, and scale. Mounted to the edges of the wall and resting on the floor, it adapts to any room, integrating architecture with the art. Flavin erected an artificial barrier of blue, red, and blue (to Flavin Starbuck Judd), a wall-to-wall structure that obstructs movement, emphasizing his engagement with spatial interventions. A larger, related barrier in the same palette was later installed in Judd’s New York home and studio in 1970. 3 In Untitled “Innovator” of Wheeling Peachblow) (1966-68), the blended yellow and pink fluorescent light softly washes out the corner, evoking the delicate, warm tones of early American glassware. This interplay of colors creates a luminous, atmospheric quality, that transforms the perception of space and light within the installation. Chetna Nayak_PID23462 | Poetry of light l Master’s in Interior Design l Tutors : Shailee Trivedi + Vaibhavi Thakkar Desai l TA: Harpreet Kapoor
Bestsellers! Poetry of light 1_DuraSlim_Slimmest LED Panel with 50k Life hours Philips Focused 36 Degree beam Only 10mm thin ! No visible flickering, no UV/IR and low glare to prevent eye 2 Commitment to Sustainability and Energy Efficiency Wide Range of Products for Every Interior Scale Available in 5 wattages of 7w/12w/15w/18W/22w CCTs of 6500k, 4000k and 3000k in Round / Square form factor Extra Bright light with 105 Lm /Watt >80 CRI Rs. 1270- Rs. 3220 3 Accessibility, Market Reach Longer Life with 35000 hours life CRI>80 strain 1 2_COB Pro 7w, 12w, 18w, 22w 3000K,4000K, 6500K Rs. 1870- Rs. 4280 4_Philips Hue smart 3_Mod COB_Made by You, Made for You Mod COB.. Spoilt with choices.. 2964 possible combinations … lighting 90 CRI pride a nice boost to colour clarity Available in 15, 24, 36 degrees About the company Philips was founded in 1891 in Eindhoven, Netherlands, by Gerard Philips and his father Frederik. Initially focusing on manufacturing incandescent lamps, the company quickly expanded its expertise in electrical products and lighting solutions. Over the years, Philips became a pioneer in the lighting industry, introducing advancements such as energyefficient lighting, LED technology, and smart lighting solutions. Philips Lighting was renamed Signify in 2018 after becoming independent from Royal Philips in 2016. The name reflects its vision of light as communication, expanding beyond illumination to smart lighting, IoT, and sustainability. Despite the rebranding, it continues to use the Philips brand under a licensing agreement. Wide Range of Products for Every Interior Scale RANGE Extensive product portfolio for residential and commercial. Various lighting solutions including downlights, pendant lights, track lights, LED strips, ceiling fixtures, and decorative lamps. Products available in multiple sizes, styles, and designs to fit different interior aesthetics. Advanced technology features such as smart lighting control, tunable white and colored LEDs, and motion sensors. Philips Hue smart lighting offers mobile app and voice-controlled lighting customization. Chandeliers Lead Families Pendant & Ceiling Wall Lights Mod COB Linear lights Bathroom Lights Magnetic Track lights Outdoor lights Smart lights USP Wide Product Range Innovation & Smart Lighting Sustainability Leadership Superior Light Quality – High Rendering Index (CRI 80-90+) Global Brand & Accessibility Reliability & Longevity Strong Brand Heritage Color CONCLUSION Philips Lighting leads the global market with its diverse product range, sustainability efforts, and strong market presence. Its innovative solutions cater to different scales of interiors while prioritizing energy efficiency. Accessibility and highperformance lighting make it a top choice for consumers and businesses. Through continuous research and technological advancements, Philips Lighting remains at the forefront of shaping the future of illumination. Chetna Nayak_PID23462 | Poetry of light l Master’s in Interior Design l Tutors : Shailee Trivedi + Vaibhavi Thakkar Desai l TA: Harpreet Kapoor
Poetry of light Views Courtyard Bedroom June 21, 12:30am December 21, 12:30am Outer dining June 21, 10:00am December 21, 10:00am Utility room June 21, 12:30am December 21, 12:30am Laundary room Cycle stand Crokery unit Chetna Nayak_PID23462 | Poetry of light l Master’s in Interior Design l Tutors : Shailee Trivedi + Vaibhavi Thakkar Desai l TA: Harpreet Kapoor Night view
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